On this episode of Allegiant Web Wise, our hosts, Mike, Gill, and Martin, dive into the world of web agencies. They start off by discussing the importance of maintaining WordPress websites and the various services offered by web agencies, such as email marketing, pay per click advertising, and search engine optimization.

They also touch on the challenges web agencies face, including client expectations and the need for sales skills. The hosts outline three key aspects when designing a website: the website itself, driving traffic to the website, and maintaining contact with visitors.

They emphasize that the ultimate goal of a web agency is to help clients grow their business online. In addition to technical skills, the hosts stress the importance of soft skills and management business skills. They discuss the difficulties of managing people and the benefits of working from home and being in charge of oneself. The hosts express their intention to create a podcast that serves as a community and helps listeners on their web design journey. They encourage audience participation and provide resources such as full transcripts and show notes for each episode.

Throughout the episode, they touch on various topics such as client acquisition, marketing, domain names, DNS, and transitioning websites from development to a live environment without causing issues. They also mention upcoming episodes that will explore key skills needed and common challenges faced in the web agency industry. Join Mike, Gill, and Martin on Allegiant Web Wise as they share their knowledge and experiences in the world of web agencies. Don’t forget to like, subscribe, and share your thoughts!