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If you’re a website owner, you’re probably wondering how you can improve your website’s performance and engagement with users. A correctly designed website should be working as a marketing machine for your business. Therefore it’s important that it’s working as efficiently as possible. One of the most effective ways to achieve this is by implementing user activity tracking on your website.
User activity tracking is the process of collecting data on how users interact with your website. This data can then be used to improve your website’s user experience, increase engagement, and ultimately drive more conversions.
In this article, we will cover everything you need to know about user activity tracking, including what it is, how it works, and how you can use it to improve your website’s performance.